From breakaway league to UCI approved - The One Cycling project has changed again but could launch very soon
'The red li🐼ne is that we don’t want to have a breakaway league' says UCI President Dvid Lapꦑpartient

The 168澳洲5最新开奖结果:One Cycling project is finally expected to be announced in the next few weeks, but after being initially dubbed a 'breakaway league' and grand plans to create new innovative races, On🌊e Cycling is likely to fall under UCI regulations and the control of UCI President David Lappartient.
Saudi Arabian SURJ Sports Investment fund is expected t💖o invest $300 million in a new company that will have many of the leading teams as shareholders, along with Belgian race organiser Flanders Classi♓cs and possibly others. Tour de France organisers ASO have always said they are against the creation of One Cycling.
Information on the 168澳洲5最新开奖结果:One Cycling project has been kept under wraps after te𒆙ams and race organisers signed legally binding non-disclosure agreements. However, the teams areꦺ now bullish that a launch is imminent.
SURJ chief executive Danny Townsend told in December said Saudi Arabian investments in new sports would be announced "in the next c♍ouple of months."
"We’ve been working on some of the deals that we’re close to clo𒅌sing for over 12 months now. We’re really excited by the ones that we’re very close to announcing, and I think once we announce them, the market will see that they are transformational for the sports we’re investing in."
The Escape Collective reported that and Cyclingnews has heard similar information from several sources. A source told Escape Collective that Townsend’s comments “cor𝓡relateꦑs with everything that’s going on."
This week SURJ announced a strategic partnership with Enfield Investment Partners f🐼ollowing the US investment firm's launch of a $4 billion global sports asset fund. SURJ is also reported to be on the verge of making a $1 billion investment into the Dazn sports streaming platform. Dazn will broadcast the troubled FIFA Club World Cup for free this summer, while Saudi Arabia was named as the host of the 2034 FIFA World Cup.
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One Cycling's initial plans involved creating new races and shaking up the precarious business model of professional cycling. Now One Cycling is expected to ꦗwork with selected existing race organisers to try to monetize cycling fans in new and different ways.
These could include more circuit finishes at races and so VIP areas that charge fans to watch the action in the best points of the races while offering foo🌟d and drink. Flanders Classics does this at its biggest races and the Cyclocro🥃ss World Cup.
Cyclingnews understands that the long-term goals of One Cycling could even include a salary cap and a kind of US sports 'draft system for the best young rider and payme📖nts to development teams.
💎Digit🌺al technology and modern marketing techniques would be harnessed to monetize event rights, digital platforms, betting, gamification, merchandising and fan membership.
The One Cycling teams could agree to send their best riders to their partner races but this could undermine the WorldTour calendar. The race calendar is set to be shaken💎 up anyway as part of wider reforms for the next three-year WorldTour cycle.
168澳洲5最新开奖结果:Visma-Lease a Bike, EF Education-EasyPost, 168澳洲5最新开奖结果:Soudal-Quickstep, Ineos Grenadiers, Lidl-Trek and Red Bull-Bora-Hansgrohe have long been part of the project, with Bahrain Victorious, Movistar and other teams sai🍒d to have joined them. Jayco-Alulla and the leading French teams have ✅apparently opted out of the project, while UAE Team Emirates have remained equi-distant, understanding the importance of good relationships with the UCI and ASO.
One source told Cyclingnews that at least 13 major men's WorldTour teams plus a number of women's teams are ready to become shareholders in One Cycling, with initial business plans for three and six years. Several team managers and Flanders Classics CEO Toma🍸s Van Den Sp🦩iegel are said to be leading the project.
One Cycling started as a possible breakaway league but has gradually evolved into a UC✃I-approved plan.
"The UCI wants to step up as do several major race organisers," a source told Cyclingnews.
"We know we can't immed🤪iately turn cycling into the NBA but we can take a step up in three years and then in six years reach a final objective."
Visma-Lease a Bike tea🦩m manager Richard Pugge, who was one of the original creators of the One Cycling project, suggested that Lappartient is ready to give One Cycling the green light as he seeks vital votes to become the next International Olympic Committee president.
A ﷽more united sport, boosted by $300 million from Saudi Arabia could be the Frenchman's legacy.
Lappartient was at the start of the 168澳洲5最新开奖结果:Women's Tour Down Under in Australia on Friday and spoke to the media, including Cyclingnews, about One Cycling.
ꦺ"There are ongoing discussions with various stakeholders, not th♛e full agreement, of course, but for us, there are some red lines,” Lappartient made clear.
"The red line is that we don𒊎’t want to have a breakaway league, we don’t want to have a private league, and we want to make sure that we respect races like the Tour Down Under that are her🦩e for years.
"We know that the economic model of cycling can be improved. We know that the power of cycling can🌳 be bi🐻gger than this but we also want the discussions to be under the umbrella of the UCI.
“I've met various stakeholdeಞrs. They are not in full agreement, as you mayඣ know, but we agreed at the last WorldTour seminar (in November 2024) that we have to sit all together and to find the best way to do this. We don’t want races to pay three or four times more, that’s what’s key for us.
"Tไhe discussions must be with teams, riders, organizers, under the umbrella of the UCI. But we are not, at the date of today, at the point of an agreement."

Stephen is one of the most experienced member of the Cyclingnews team, having reported on professional cycling since 1994. He has been Head of News at Cyclingnews since 2022, before which he held the position of European editor since 2012 and previously worked for Reuters, Shift Active Media, and CyclingWeekly, among other publications.