Team Sky 2014 jersey revealed
21st Century Fox logo given more visibility




The 2014 Team Sky jersey has been inadvertently🐼 revealed via Twitter on the eve of the New Year, confirming that the British team will stick to its cu🌼stomary black and blue colours for the new season.
New signing Nathan Earle posted a photo of the neꦉw Rapha made kit on Twitter the day before he gets to wear it for the first time after joining Team Sky from the Genesys Wealth𝓀 Advisers team.
The photo was retweeted by teammate and fellow Tasmanian 168澳洲5最新开奖结果:Richie Porte but then both 𒅌riders apparently deleted the photo. However it had already been retweeted several times and remained visible on the internet.
The only visible changes for 2014 are the posi🌳tion of several sponsor logos.
21st Century Fox, the company spun off from News Corporation and now owner of BSKYB, Sky television and the team, has more prominence on the 2014🌜 clothing. The logo fills the side panels on the jersey, the rear of the shorts and a small area on the chest.
In 2013 rider's names and national flag appeared on the side panels of the jersey but the names are on the right should𒉰er in 2014🌳, with the blue band filling the left shoulder.
Pinarello extended its agreement as bike sponsor until 2016 and again has its logo on the shorts and on the chest area. Car sponsor Jaguar also gets a spot on the chest area increasing the꧒ number of chest sponsors from one to three.
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The Sky logo still dominates the jersey, with huge white logo on the chest, shorts and shoulders of the jersey. The Sky logo on the shoulders of the jersey are positioned to capture maximum visibility during television coverage of races, reflecting the value of data published by Cyclingnews and Repucom early in 2013.
Earle and Porte are expected to be the first riders to wear the new jersey in a race at the Australian national 🍌championship🐭s in Janaury 12. Team Sky will make its season debut at the People's Choice Classic criterium on January 19 before the Santos Tour Down Under WorldTour race (January 21-26).

Stephen is one of the most experienced member of the Cyclingnews team, having reported on professional cycling since 1994. He has been Head of News at Cyclingnews since 2022, before which he held the position of European editor since 2012 and previously worked for Reuters, Shift Active Media, and CyclingWeekly, among other publications.